Showing posts with label Production. Show all posts
Showing posts with label Production. Show all posts

Tuesday, July 31, 2012

SCREENWRITING DO'S & DON'TS

Over the years, I've read thousands of scripts as a producer and former VP Development for companies at Sony, Universal and Disney and had to separate the wheat from the chaff. Many times, I heard pitches that sounded absolutely fantastic in the room and I was certain I would option the project. But then after reading the screenplay, the execution fell short and what initially sounded like a definite sale became a definite pass.

Execution has to do with whether or not the concept is successfully executed on the page in terms of character development, structure, set up, pacing, dialogue, and the overall ability to engage your reader in the protagonist and his or her journey. There are tell-tale signs that a writer is a novice who has not yet mastered his or her craft, and lacks the skills that Hollywood decision-makers seek.

The following are tips on how to avoid certain "red flags" so that you can become a better writer, increase your chances of selling your script and establish yourself as a pro!

DO stay within standard script length -- 108 - 114 pages ideally. A 122 page screenplay is long but still acceptable.

DON'T turn in a script that is 139 pages! Unless it's an epic such as "Dancing with Wolves", "Braveheart" or "Seven Samurai" and you are one of Hollywood's A-listers at the top of your game, scripts should never be this long. Turning in a script that is too long is a tell-tale sign you're a novice and haven't had the discipline to edit your work.

DON'T write scripts with 20 characters. If you write a script with 20 characters, you dissipate focus away from your central character, the protagonist with whom we need to connect and engage.

DO write a central character with a strong point of view who will take us on a journey, seeing the world and experiences through their eyes, emotions, actions and reactions.

DON'T write character monologues that take up a whole page. In fact, avoid writing a character monologue that takes up even half of a page. This is a tell-tale sign you're an amateur. If you feel absolutely compelled to write a long monologue, break it up with visuals such as image motifs that correlate to what is being said and/or other character's reactions.

DO write compelling, vivid, emotionally engaging, endearing, flawed characters when you first introduce them. If you don't care enough about your character to create an interesting portrait of who they are to hook your reader, chances are the person reading your screenplay (an agent, actor, producer, director, executive) won't care about them either. Introducing a character and only including their age and the color of their hair is another tell-tale sign of an amateur.

DO take pride in your work, making sure there are no typos or grammatical errors and that your script is formatted properly. How you present your work is a reflection of you. Always present yourself as a professional and be meticulous. If you are sloppy and do not care about your work's professional appearance, neither will your reader and it will wind up in the trash.

DON’T write endless camera angles in your descriptive passages or stage directions with respect to dialogue and the manner in which your character should read a specific line. Let the director decide how to shoot a scene and let the actor decide how to read the line.

DON’T write expositional dialogue where your characters state exactly what they are thinking and feeling. Human beings in real-life do not speak this way. Often they are afraid to express how they really feel. Sometimes they might be passive- aggressive or say the opposite of how they’re feeling. Writing expositional dialogue or dialogue that is “on the nose” limits characters’ dimensionality and depth.

DO write subtext where characters do not state exactly how they feel. Examples of great subtext can be found in Harold Pinter’s “Old Times” and the Humphrey Bogart, Lauren Bacall classic “To Have and Have Not”.

DO use image motifs, awkward moments and even silent moments to convey mood and emotions. For example, a lead character sitting in the middle of an empty square surrounded by tall buildings tells us about the character’s isolation, without the character having to actually state that he or she is lonely. A picture paints a thousand words. Movies are visual mediums. Don’t be afraid to use pictures and images to help tell your story.

DON'T write MASSIVE paragraphs of description or action -- try to keep it 3 to 4 lines max! (This last "Don't" comes courtesy of my good friend, Joseph Frio, founder of ScreenplayFest www.ScreenplayFest.com).

Content may be King, but Execution is God!

Wendy Kram is a producer and the owner of L.A. FOR HIRE, a consulting company for screenwriters, filmmakers and production companies, assisting them in developing, packaging and selling their projects.Creative Screenwriting Magazine ranks her in the Industry’s Top 3 Picks for “Best Script Consultants” and #1 in Marketing.

For more information about Wendy’s services, success stories and how she may be able to help you advance your projects and careers, please visit www.la4hire.com or contact wendy@la4hire.com


Wednesday, November 23, 2011

Reality TV & Branding

I was recently asked to evaluate a treatment for a reality TV series.

Many writers and producers come up with good ideas for reality shows, but there is a key component they don't realize they need, and it is essential when trying to sell a show -- which is you must attach a significant element. Without the auspices of having a renowned expert or celebrated personality in the field, the idea will be too generic, in that many people can come up with an idea. It’s the auspice that you can attach that distinguishes your project and becomes the tipping point to get buyers’ (i.e. network, cable, etc.) attention. "America's Next Top Model" sold because the producer attached Victoria Super Model, Tyra Banks. "Project Runway" had the auspices of another Uber Super Model, Heidi Klum. Without these well-known celebrities, the shows would not have sold.

Other ways to make your project stand out is to use on-line media. You can work on generating a buzz by creating a digital series, filming individuals with compelling stories, and putting them on youtube. If you are able to develop a following, you might be able to attract network and cable interest, as well as a sponsor, especially if there are products and brands that tie in with your show. Another possibility is to create a blog or use Twitter. Examples include "Julie and Julia" which started out as a blog, became a book and then was optioned by a top Hollywood producer and turned into the blockbuster film with Meryl Streep and Amy Adams. "Sh*t My Dad Says" started out as a bunch of tweets and developed a huge following as well, eventually gaining the attention of a production company which in turn sold the project as a series to CBS. While the series ultimately did not succeed, it turned the Tweeter into a millionaire.

I hope the above provides useful information. If I can be helpful in providing further insider tips and strategies to advance your projects, please feel free to contact me.

wendy@la4hire.com 310-994-3258 www.la4hire.com

Recognized by Creative Screenwriting Magazine as "Top 3 Consultants" in the Industry




Tuesday, October 19, 2010

Excellence is in the Details

The week before last, I attended The Hamptons International Film Festival. I found it to be just the right size...not too big and not too small. Set in one of the most beautiful places in the world, the overall quality of movies in the narrative, short film and documentary categories was excellent!

In addition to Tom Hooper and Danny Boyle, two of my favorite contemporary filmmakers, for their respective movies "The King's Speech" and "127 Hours", I'd like to pay special props to the following standouts who exemplify great film making and how excellence is in the details:

WHEN WE LEAVE - Feature Narrative
Directed by: Feo Aladag
A stunning and heartbreaking drama, WHEN WE LEAVE confronts the realities of female oppression within traditional, religious families. While the story seems sadly familiar, Aladag's directing is so eloquent and powerful, she brings fresh perspective to a topic we've heard about many times over. Even when I knew what was coming, the filmmaker still managed to surprise us and serves as testament to how details and execution are everything. I was blown away. Since it's premiere, it has been recognized many times over with honors, and it has been selected as Germany's official entry for the 2011 Academy Awards for Best Foreign Language Film.

STRIKING A CHORD - Short Documentary
Directed by: Susan Rockefeller

Focusing on the healing power of music through the perspective of American troops in Iraq, STRIKING A CHORD hits a perfect pitch with Rockefeller's dynamic and confident directing style. Even if it's a story we think we know, Rockefeller takes us behind the scenes of men and women in combat in ways we haven't seen before. And she does so with perfect cinematic rhythms, letting the characters tell their own stories while showing both the adrenaline rush of their lives along with their vulnerability as humans, the heartbreak and nobility of their sacrifices, and the common denominator which everyone shares: music. The film is made in association with the We Are Family Foundation. for more information and to see the trailer, go to: http://www.wearefamilyfoundation.org//initiative/striking-a-chord-movie

I recommend both films highly. Each one of these filmmakers shows how excellence is achieved through the small details, showing us what we think we know in ways we haven't seen or thought about before. Kudos ladies!!

Special nods also to Daniela Bajar for her hard work as an Industry Liaison and to all those involved in selecting such a high level of films. You all made the festival a great experience.

Wendy Kram, Producer/Owner
WK Productions & L.A. FOR HIRE, Inc.
310-994-3258 (direct)
310-943-2440 (fax)

Wendy Kram was recognized by Creative Screenwriting Magazine in their 2010 Edition of "Best Script Consultants" as the “crème de la crème", ranking within the top 3 out of 165 consultants reviewed by screenwriters.